Marketing expertise

Guiding your business with innovative strategies and proven expertise in marketing and event management.

Meet Our Consultant, Marketing Expert

Discover the vision and expertise behind Fidelenet's success in marketing and consultancy.

A wooden table with various items arranged on it including a crumpled piece of paper with the words 'Marketing Strategy', an iron, a pot plant, three markers, and two books. One of the books is titled 'A Designer's Guide to Marketing and Pricing'.
A wooden table with various items arranged on it including a crumpled piece of paper with the words 'Marketing Strategy', an iron, a pot plant, three markers, and two books. One of the books is titled 'A Designer's Guide to Marketing and Pricing'.

Dorra Abdennadher Bouzayane

Expert in marketing strategy with diverse academic and industry experience

With a rich and impressive professional career spanning multiple regions and industries, Dorra stands out as a bilingual marketing strategist and communication consultant. An active member of the American Marketing Association - AMA Toronto, she has served as a senior manager in strategy and branding for both multinational corporations and innovative startups. Her academic contributions as a lecturer in marketing at reputable universities reflect her commitment to education and mentorship. Holding a master’s degree in marketing and a certification in digital marketing from Columbia Business School, she has further enriched her expertise through numerous professional certifications in areas such as design thinking, emotional intelligence, project management, and digital transformation. Her diverse skill set enhances her strategic approach to customer engagement, planning, analytics, and social media, making her a distinguished expert in the ever-evolving landscape of marketing and communications.